SEO Basics – Incoming Links

Hand

Search engine optimization is a complex topic, but the basics are still pretty simple: you need to optimize each of your pages for a particular topic or phrase that you want to rank for, and you need relevant incoming links. This article is about the latter. An incoming link is a link from someone else’s site toRead More

How Do I Figure Out My Niche?

You in the Marketplace

A good niche is a combination of what you are well suited for, who you like working with, and what the market needs and will buy. To find it, identify what makes you unique in your business, and then find the corresponding need in the marketplace. Beyond the work you enjoy, also consider the waysRead More